Strategic Marketing Archives | David J. Anderson School of Management

The Need for Fit for Purpose

Published: 14 August 2020 Lauren Durdan

Survivability – Kanban's "Purple Cow"

Published: 8 March 2016 David J Anderson

Your KPIs Probably Aren't! But What Are They?

Published: 19 January 2016 David J Anderson

Evangelizing A Product Concept By Validating A Design

Published: 17 January 2016 David J Anderson

Market Segmentation for Enterprise Services Planning

Published: 14 January 2016 David J Anderson

Fitness For Purpose Score

Published: 11 January 2016 David J Anderson

Fitness for Purpose scores are an NPS alternative. F4P scores are a key strategic planning tool for enterprise services planning. ...

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Category: Strategic Marketing

The Need for Fit for Purpose

Survivability – Kanban's "Purple Cow"

Your KPIs Probably Aren't! But What Are They?

Evangelizing A Product Concept By Validating A Design

Market Segmentation for Enterprise Services Planning

Fitness For Purpose Score

Scheduling Work in Kanban with Dynamic

Kanban at Scale – How our

4 Common Mistakes Made While Beginning

Real Options – more than deferring

Seven Lessons About Dependency Management

Change Might be Just Around the

Shipping KMM 1.2 – FOB, Left

We Don’t Need to Evolve

5 Things You Need to Know

10 ways your organization can benefit

“Ready to take… personal responsibility?” A

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Individual Kanban For Enterprise

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Individual Kanban For Enterprise

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